YouTube will not enable monetisation until they reach 10,000 views

YouTube today announced notable changes to its Partner Program. Users looking to make money on uploaded videos will now be subject to expanded safeguards. Applications to the monetization program now requires 10,000 lifetime views before being accepted.

The move is primarily aimed at weeding out abuse in the form of those who upload and re-upload original content and “try to earn revenue from it.

Starting today, ads will no longer be served on YouTube Partner Program videos until a channel reaches 10,000 lifetime views. The company believes that this “new threshold gives us enough information to determine the validity of a channel.”

“In a few weeks, we’ll also be adding a review process for new creators who apply to be in the YouTube Partner Program. After a creator hits 10k lifetime views on their channel, we’ll review their activity against our policies,” wrote Ariel Bardin, YouTube’s VP of product management, in a blog post published today. “If everything looks good, we’ll bring this channel into YPP and begin serving ads against their content. Together these new thresholds will help ensure revenue only flows to creators who are playing by the rules.”